When we are little, our parents teach us that we need to save money for a rainy day. We never know when we’re going to need it and so they buy us our very first coin bank. Now think of it this way, what if they don’t need to buy a coin bank, and instead use your company’s freebie with your own brand printed on it. They will not only constantly see the brand, but will start looking at it as one in which they can trust.
